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Quick Analysis

(keep this page in your pocket all the time.  Practice Quick Analysis a lot!)


  1. Is there already a lot of it available?

  2. Would there be a market for it , or more of it if it already exists?

  3. Who will buy it?  How much will they buy?  How often will they buy?

  4. What is needed to produce it?  Make a list of things needed to produce it.

  5. List what is needed for production?

  6. Estimate expenses:                        Estimate Income:                    Estimate profits:                       

  7. Start up costs?  What will it cost to get started?

  8. How long to get it to market?

  9. What will be the most effective and widely accepted sales pitch?     

  10. Will there still be a market for this in 2 years?  5 years?

  11. Will it need to be promoted, or will people just see it, and automatically want to buy it?

  12. If it needs promotion, are you willing to learn how to promote things?

Material Costs                                        Selling price for each                                          
Other Costs                                            How many sold in a month?                               
Income for month                                 

Total Income                                 – Total Costs                                 = Gross Profit                                    
Now, Gross Profit – Re-supply costs = Net Profit                                                       

(amount you actually made for one month)

Will this micro business be profitable?

From the video course: “How To Start A Micro Business” by Dr. Jerry Dean Epps, Ph. D.

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